Early last year we launched our Fifty/Fifty collection introducing a brand new material, cellulose acetate, into our product offerings. This was a big step forward for us and we wanted to offer a little bit more information about acetate itself, how it’s made, and why we chose to use world-renowned Mazzucchelli cellulose acetate for our […]

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Here at Shwood we are constantly searching for inspiring ways to think about and use natural materials. Recently, we were blown away by the creativity, craftsmanship, and playfulness of these live-able sculptures that bridge the gap between art and life. Bay Area fine artist, Jay Nelson, is not concerned with all of his cuts and […]

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We’ve all been there, you’re working on a project, writing a paper, trying to capture that perfect moment with your digital camera, standing up as that buzzer-beating shot goes up, and all of a sudden – your machine glitches, flashes a random jumble of colors, and crashes. For most of us, this occurrence is usually […]

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Introducing our brand-new Shwood Rx Collection. Available in many of our familiar styles, as well as four new shapes specifically designed for prescription use. View photos of our Rx frames below, and see the whole collection over at www.shwoodshop.com.

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The Shwood x Widmer Collaboration is something special. Bringing together each of our unique pursuits, we’ve created a one-of-a-kind package that is truly meant to be savored. Featuring a pair of richly textured oak sunglasses, an exclusive collaborative beer, and a co-branded bottle opener – all packaged in an individually numbered crate – the Shwood […]

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